LINK Mobility Group ASA ("LINK") has acquired one of Spain's leading providers of B2C mobile messaging services, Global Messaging Solutions SL ("GMS").
GMS was established in 2001, and has 20 employees based in Madrid, Spain. GMS has a solid position in the Spanish market for mobile messaging services, and is particular strong on mobile marketing and mobile multichannel solutions. GMS is expecting to report a 2016 revenue of EUR 9.4 million and an EBITDA of EUR 1.9 million.
The acquisition of GMS is the second acquisition made by LINK in Spain this year as LINK on 31 March 2017 completed the acquisition of the Spanish B2C mobile messaging provider Didimo-JetTelecom Group (now LINK Mobility Spain).
"GMS is one of the leading and growing mobile messaging and solutions business in the Spanish market. GMS has also had a long relationship with Didimo. GMS is strong on mobiles solutions and we believe that with the acquisition of GMS, their customer and services portfolio, and the strong marketing and sales experience within the Company will put LINK in front as the leading mobile messaging and solutions company in the Spanish market. LINK continues to drive the consolidation within the mobile messaging and solutions space in the European market." says Arild Hustad, CEO LINK Mobility Group.
The acquisition was completed at a purchase price of EUR 14.033 million paid in cash.
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Aabø-Evensen & Co is acting as legal advisor to LINK Mobility Group ASA.